Google Pomelli: The AI Marketing Team Every Small Business Needs?
What is Google Pomelli?
If you have been following our coverage, you know Google has been aggressive with its AI rollout. Their latest release, Pomelli, is an experimental AI-powered marketing assistant developed by Google Labs in partnership with Google DeepMind.
Unlike generic image generators, Pomelli is designed specifically for Small and Medium Businesses (SMBs). It doesn't just generate random images; it analyzes your website to understand your brand's visual identity—colors, fonts, and tone—and generates ready-to-use marketing assets.
Key Stat: According to early beta users, Pomelli can reduce campaign creation time from days to minutes.

How Pomelli Works: The "Business DNA" Engine
The standout feature of Pomelli is what Google calls "Business DNA." Instead of writing a complex prompt every time you need an Instagram post, you set it up once:
- Scan Your Site: You enter your website URL.
- Extract Identity: The AI scrapes your logos, color hex codes, and font styles.
- Generate Assets: You ask for a "Summer Sale Campaign," and it produces headlines, captions, and images that actually look like your brand.
This "brand-first" approach addresses a major pain point. Most AI tools struggle with consistency; Pomelli attempts to solve it by locking the AI into your specific style guide.
Features at a Glance
- Multi-Format Output: Generates assets for Instagram, Facebook, and email headers simultaneously.
- Copy + Design: Writes the marketing copy (captions) while designing the visual.
- Editable Layers: Unlike Midjourney, where the text is often garbled, Pomelli allows you to edit text overlays directly.
Is It Available Globally?
Currently, Pomelli is in public beta and available in select regions (US, Canada, Australia, and New Zealand). If you are outside these regions, you might need to wait or explore other options until it rolls out globally.
The Verdict: Should You Switch?
Pomelli is impressive because it lowers the barrier to entry for high-quality branding. It won't replace a human creative director, but for a solo founder or a small marketing team, it effectively acts as a junior designer who works 24/7.
Pros:
- Free to use during the beta period.
- Drastically faster than manual design.
- Ensures brand consistency automatically.
Cons:
- Limited customization compared to professional tools like Adobe.
- Region-locked availability.
Final Thoughts
Google is clearly signaling that the future of marketing is agentic—AI that doesn't just chat, but does work. We recommend SMBs sign up for the waitlist or try the beta immediately to get a head start.
Have you tried Pomelli yet? Let us know in the comments below!